UnBottle Your GENIE™:
Design Your Brand Action Plan
Accelerating Leadership Clarity, Confidence, and Influence
Strengthen your leadership identity so you show up with clarity, credibility, and confidence — increasing your influence, trust, and impact across the organization.
UnBottle Your Genie
Design Your Brand
Action PlanÂ
Elevate Leadership Thinking, Accelerate Organizational Impact
This development experience strengthens leaders from the inside out—enhancing clarity, decision-making, and strategic presence. Through targeted exercises and guided reflection, leaders deepen their self-understanding, expand their capacity, and elevate the way they think, communicate, and influence.
Partnering with me creates a courageous space for leaders to align who they are with how they lead, enabling them to show up with greater confidence, consistency, and impact across the organization.
WHAT'S INCLUDED IN THE PROGRAM →
The Journey: Three Sections That Build Leadership Capacity
UnBottle Your GENIE™ (UBYG) is built around three core sections that guide leaders through a structured process of reflection, clarity, and applied leadership development. Each section includes modules and exercises that deepen self-understanding, strengthen communication and presence, and help leaders connect identity to influence.Â
Rather than offering tactics or quick fixes, this methodology provides a clear framework for leaders to guide decisions, elevate their leadership effectiveness, and create meaningful organizational impact.
A Leadership Roadmap That Strengthens Clarity, Confidence, and ImpactÂ
Leaders often experience frustration when traditional development programs don't address the internal drivers of influence and effectiveness. This happen when they are:
âś“ Delivering strong results but unsure how to elevate their influence.
âś“ Preparing for the next phase of their leadership journey.
âś“ Struggling to clearly articulate their value to the organization.
âś“ Seeking stronger cross-functional relationships and collaboration.
âś“ Ready for advancement but unsure how to position themselves.
âś“ Hesitant to contribute in key conversations or strategic discussions.
âś“ Managing high workloads without a sense of alignment or purpose.
âś“ Sensing they have more to offer, but are uncertain how to move forward.
 Build Your Leadership Blueprint.Â
 Achieve the clarity and alignment that strengthen leadership effectiveness.
Inside UnBottle Your GENIE: Design Your Brand Brand Action, leaders move through a structured, three-part process that builds internal clarity, enhances presence, and drives strategic action.
1. Clarify Your Leadership Identity
Leaders begin with guided introspection to define who they are as leaders, what they value, and how those values shape decisions, communication, and performance. This creates the internal alignment required for consistent, confident leadership.
2. Identify Gaps and Strengthen Leadership Presence
Participants examine the gap between how they currently show up and the impact they want to make. They gain tools to address uncertainty, improve communication, and elevate their presence in key relationships and moments.
3. Build Your Leadership Blueprint
Leaders translate their clarity into a practical, actionable roadmap—aligning their identity with strategic behaviors, leveraging key relationships, and making intentional decisions that advance both organizational objectives and their own leadership trajectory.
WHAT HAPPENS INSIDE UnBottle YOUR GENIE™
Section 1: Align Your Mindset With Your Mission
Leaders begin by assessing where they are mentally, emotionally, and professionally in their current role. They identify the beliefs, patterns, and leadership habits that may create uncertainty, limit strategic thinking, or stall progress.
From there, they develop a clear and repeatable mindset model that aligns with their leadership identity, organizational mission, and the expectations of their role. The result? Increased clarity, stronger self-trust, and a grounded internal compass that strengthens decision-making and guides every next step.
Section 1: Align Your Mindset with Your Mission
🔸 Module 1: Understand Mindset
This becomes the reset moment where they stop operating on autopilot and start leading with intention and alignment.
 ✔️ Clarify their next leadership chapter by defining the outcomes, responsibilities, and organizational impact they want to create.
✔️Assess alignment by examining whether their current beliefs, behaviors, and alliances support their mission and current leadership identity.Â
✔️Identify what’s holding them back by uncovering internal patterns, recurring distractions, and mindset habits that limit clarity or momentum.Â
By the end of this module, leaders understand what’s driving their decisions, what’s slowing their progress, and what must shift to align their mindset with their mission and personal expectations.
Section 1: Align Your Mindset with Your Mission
🔸 Module 2: Overcome Uncertainty
Build emotional and cognitive clarity by understanding what’s truly behind hesitation, learn how to move through it with confidence and intention.Â
✔️ Discover the purpose of uncertainty so it becomes a tool rather than a threat—guiding the next step during periods of transition, increased responsibility, or organizational change. Leaders also learn to recognize where and how uncertainty shows up in their leadership.
✔️ Pinpoint uncertainty triggers by identifying the specific situations, dynamics, and thought patterns that spark hesitation, self-doubt, or indecision, so they stop being caught off guard in high-stakes or high-visibility moments.Â
✔️ Create an awareness-driven strategy using reflection, insight, and practical tools that shift responses from reactive to intentional, building a personalized, mindset-based strategy to neutralize uncertainty and take grounded, decisive action.Â
By the end of this module, leaders have a customized approach for navigating uncertainty with clarity and confidence—equipping them to remove mental roadblocks and take purposeful action toward their goals and organizational objectives.
Section 1:Â Align Your Mindset with Your Mission
🔸Module 3: Shift from External Achievement to Internal Alignment
Leaders move beyond external markers of success and focus on internal alignment—the foundation for consistent performance, confidence, and influence.
✔️ Learn a proven mindset model for sustained leadership effectiveness by understanding the core mindset shifts that have helped leaders—including S. Renee and many others—navigate reinvention, uncertainty, and high-stakes transitions with clarity, confidence, and impact.
✔️ Design a personalized leadership success framework that bridges the gap between current reality and the next level of leadership responsibility. Leaders create a mindset model that reflects their values, vision, and leadership aspirations—and apply it directly to their current role and context to close the gap between where they are and where they are called to lead.
✔️ Acknowledge progress and activate confidence as leaders reflect on their growth, recognize what is now possible, and strengthen their readiness to move forward with clarity and conviction.
By the end of this session, leaders have a repeatable mental model aligned with their leadership direction—one they can reference to maintain focus, confidence, and self-trust as they lead forward with renewed purpose.
Section 2: Build a Brand That Reflects Who You Are Now
In this section, leaders translate their internal alignment into a leadership brand that clearly communicates value and positions them for what’s next. They define the elements that strengthen trust, visibility, and credibility; articulate a leadership message that resonates; and refine their executive presence so they are consistently seen, trusted, and respected.
The result? A clear and authentic leadership brand that reinforces confidence, strengthens credibility, and expands influence across teams, stakeholders, and the organization.
Section 2: Build a Brand That Reflects Who You Are Now Â
🔸Module 4:Design Your Leadership Brand Framework
Leaders clarify what makes them trusted, credible, and visible; then translate that insight into a leadership brand framework that reflects who they are now and where they are headed next.
✔️ Understand how leaders create influence and visibility by exploring why certain individuals attract trust and attention—and how authenticity, attitude, and alignment shape leadership perception and impact.Â
✔️ Build a values-based leadership brand framework using S. Renee’s branding model to align leadership message, mission, and emotional resonance in a way that feels authentic and consistent.Â
✔️ Evaluate and strengthen leadership brand presence by assessing current perception and crafting a strategy to increase trust, credibility, and visibility—without compromising authenticity or integrity.Â
By the end of this module, leaders have a customizable leadership brand framework that reflects their current reality, reinforces their value, and equips them to communicate their mission and message with confidence and authority.
Section 2: Build a Brand That Reflects Who You Are Now  Â
🔸Module 5: Craft and Communicate Your Leadership Brand Message
Leaders clarify their leadership mission, craft a message that resonates, and align their audiences, communicating with greater clarity, confidence, and credibility.Â
✔️ Define a leadership mission statement that reflects who they are now and where they are headed, that aligns with their values, experience, and leadership aspirations.
✔️ Craft and refine a leadership message and narrative that speaks directly to the needs, priorities, and desired outcomes of key stakeholders, teams, and decision-makers.Â
✔️ Craft and refine a leadership message and narrative that speaks directly to the needs, priorities, and desired outcomes of key stakeholders, teams, and decision-makers.Â
By the end of this module, leaders have a clear leadership mission and messaging framework that reflects their current reality, resonates with their audience, and equips them to articulate their value, expertise, and impact—so they can show up with confidence and credibility in every leadership context.
Section 2: Build a Brand That Reflects Who You Are Now Â
🔸Module 6: Package, Position, and Promote
Leaders learn how to intentionally package their leadership brand and executive presence to reflect their true value, purpose, and professional direction. They explore how presence, communication, and positioning intersect so they can elevate how others perceive, trust, and respond to them in every environment.
✔️ Strengthen communication and engagement effectiveness by learning four universal communication styles, recognizing personal tendencies, and applying a proven model to enhance clarity, connection, and confidence in every interaction.
✔️ Assess and refine leadership presenceby evaluating how appearance, communication style, and behavior shape perception—ensuring that how leaders are experienced aligns with who they are and how they intend to lead.
✔️ Apply S. Renee’s Executive Presence Model to understand the mindset, behaviors, and brand signals that build credibility, inspire confidence, and expand influence and opportunity.Â
By the end of this module, leaders have a personalized plan to package, position, and promote their leadership brand intentionally and executive presence—expanding visibility, influence, and impact across professional and organizational settings.
Section 3: Perform With Purpose for Sustained Leadership Impact
Leaders focus on intentional action and performance. They apply what they’ve learned by strengthening strategic relationships, activating their internal and external networks, and building momentum with purpose.
Leaders create a focused 30-day action roadmap to maintain accountability and translate insight into execution. They also complete a targeted leadership challenge designed to put their leadership brand, presence, and influence into practice immediately.
The result? Purposeful action that reinforces confidence, builds traction, and supports sustained leadership effectiveness as leaders move forward with clarity and intention.
Section 3: Perform with Purpose for Sustained Leadership Impact Â
🔸Module 7: Leverage Your Leadership Brand for Greater Impact
In this results-driven module, leaders learn how to extend their leadership brand beyond individual performance by identifying, evaluating, and engaging in strategic relationships that align with their values, vision, and leadership objectives. Leaders explore how partnerships and collaborations can expand influence, strengthen credibility, and open pathways to broader organizational impact.
✔️ Identify strategic partnerships and collaborationsthat align with leadership values and create mutual value across teams, functions, or organizations.
✔️ Assess and refine leadership presenceby clearly defining leadership value propositions and articulating the benefits leaders bring to every relationship.
✔️ Develop a targeted outreach and engagement planto build meaningful, high-impact relationships that strengthen visibility, influence, and long-term leadership effectiveness.
By the end of this module, leaders have a clear strategy to leverage their leadership brand through intentional partnerships—expanding influence, strengthening impact, and supporting success that is both authentic and sustainable.
Section 3: Perform with Purpose for Sustained Leadership Impact Â
🔸Module 8: Stay Relevant and Competitive
Leaders convert insight into a personalized growth and development plan designed to sustain relevance, focus, and competitiveness in an evolving organizational and market landscape. Leaders evaluate current priorities, anticipate potential challenges, and design a focused 30-day action plan that drives measurable progress toward their next leadership milestone.
✔️ Create a focused 30-day action planthat outlines leadership priorities and a personalized growth strategy aligned with current and future demands.
✔️ Identify potential challenges and constraintsthat could hinder progress during this period, allowing leaders to plan proactively.
✔️ Define clear, actionable steps and success measuresto track progress, maintain accountability, and ensure meaningful results./span>
By the end of this module, leaders have a clear, actionable plan to remain relevant, competitive, and intentional—supporting continuous growth and ensuring they are prepared for emerging opportunities and responsibilities.
After completing this program leaders will...
✨ Develop a focused 30-Day action plan: Create a clear, actionable plan that defines leadership priorities, supports continuous development, and drives intentional progress aligned with professional growth and brand positioning.Â
✨ Set and execute against a defined leadership goal: Identify a specific challenge or opportunity to address over a 30-day period, enabling focused effort, accountability, and measurable outcomes.
✨ Build and activate strategic partnerships: Strengthen confidence in evaluating partnership opportunities and develop a strategic outreach approach to build meaningful relationships that support long-term influence and collaboration.
✨Strengthen communication and executive presence improve Communication and Executive Presence: Enhance communication effectiveness and executive presence to increase visibility, credibility, and impact across professional and organizational settings.
Meet Your Facilitator
S. Renee Smithis the Founder of Leaders Career Accelerator and the creator of UnBottle Your GENIE™ (UBYG), a proprietary leadership development methodology.
She is a nationally recognized thought leader in leadership development and has been called a workplace expert and personal brand strategist.
For nearly two decades, S. Renee has partnered with organizations and senior leaders to strengthen leadership effectiveness, executive presence, and performance across industries.
Her work sits at the intersection of leadership, brand, and influence—helping high-performing professionals clarify who they are, how they show up, and how they lead with intention and impact.
Her approach is grounded in both real-world leadership experience and formal executive training. She completed executive education in Executive Presence and Influence: Persuasive Leadership Development through The Wharton School, where her leadership perspective and proprietary insights informed faculty dialogue and contributed to an update to the course curriculum.
She has partnered with SHRM to design and deliver leadership development programming, including Powerful Leaders: Transforming Your Personal Brand & Executive Presence, and was later engaged to evaluate and expand SHRM’s People Manager Qualification Program.
S. Renee also holds professional certifications in leadership development and coaching, including Gallup Certified Strengths Coach, along with multiple coaching credentials.
She has built her leadership platform from the ground up, leading to book deals, executive coaching engagements, high-impact speaking opportunities, and national media features. She has also been invited to present at regional and national leadership events.
S. Renee’s facilitation style is thoughtful, direct, and grounded in lived leadership experience.
Her facilitation style is thoughtful, direct, and grounded in practical leadership experience. Participants can expect a structured, actionable process that balances reflection with execution—designed to support meaningful, sustainable growth rather than quick fixes.
Interested in exploring how this work could support your leaders or organization?
Click here to contact S. Renee.
